The trend food of the month is the super sensational can’t-escape-it, hard-to-pronounce Brazilian superfruit, the açaí berry. We have long carried the 10-ounce drink with an intense berry taste from Bossa Nova, a blend of the Emergen-C and now we’re stocking the supplement from Now brand. We also recently started carrying a 32-ounce drink from Sambazon in our refrigerated cooler, and an açaí pulp slush, available in the freezer. Although some outlets have gone as far as to claim the berry is a cure for cancer and a miracle weight loss aid, but it’s safer to assume more reasonable expectations.
If you’re not an Oprah devotee, here’s what you might not already know:
- Açaí pulp contains 10 times the antioxidants of red grapes, monounsaturated, healthy fats comparable to olive oil, oleic acid, dietary fiber and phytosterols
- It’s an essential amino acid complex and valuable trace minerals, which help muscle contraction and regeneration
